The Utah Office of Tourism and the Utah Tourism Industry Association has announced the 2020 Utah Tourism Hall of Fame recipients. Utah Tourism Hall of Fame recipients are selected based on their history of contributions to the state’s tourism industry through leadership, long-standing contribution to their region or to the entire state. The 2020 Hall of Fame recipients were acknowledged at this year’s Utah Tourism Conference, held virtually this month, with a limited in-person event at the Salt Palace Convention Center.  

Beginning in 1985, the Hall of Fame has recognized 118 recipients who have contributed toward improving the national/international recognition of the positive aspects of vacationing in Utah, improved the understanding of Utah residents regarding the attractions of their state and the economic development benefits of tourism for the state, and facilitated efforts of improving the business climate for tourism-related businesses in Utah. 

“It’s an honor to recognize Bill Malone, who has contributed significantly to building Park City’s brand and economy,” said Vicki Varela, managing director of the Utah Office of Tourism. “The state’s reputation and tourism economy have also benefited big time from Bill’s many years of leadership.”

2020 Utah Tourism Hall of Fame Recipients: 

  • Bill Malone, President and CEO, Park City Chamber/Bureau 

As the President and CEO at Park City Chamber/Bureau, Bill has been invaluable to the Park City community. Bill is a talented destination ambassador and has led one the most effective Convention and Visitors Bureaus in the country. He has an eye for talent and has attracted/retained/developed industry leaders who bring hundreds of millions in revenue to the community every year. Bill has demonstrated a flexible and adaptive aptitude to new trends, yet preserves the history and integrity of the destination. 

  • Val Hale, Executive Director, Utah Governor’s Office of Economic Development

As the Executive Director of the Utah’s Governor’s Office of Economic Development, Val has guided the state’s economic development efforts in business, tourism and film. Val has been a champion for tourism and outdoor recreation opportunities, helping put Utah on the map as a premier destination across the globe and helping all Utahn’s live “Life Elevated.” Val has been instrumental in paving a path towards recovery for Utah’s tourism industry as a resourceful, collaborative and innovative leader. 

  • Joyce Kelly, International Marketing Manager, Greater Zion Convention & Tourism Office

As the International Marketing Manager for the Greater Zion Convention and Tourism Office, Joyce Kelly has proven herself an asset to Utah. She has been instrumental in putting the Greater Zion area and other destinations in Southern Utah on the international map. She has built and strengthened relationships with key tour operators across the globe and through these relationships has brought visitors from around the world to Utah’s National Parks.