Campos and Vans
Campos Coffee, one of Australiaâs leading specialty coffee roasters, has announced an exclusive partnership with Vans Park Series â the worldâs premier park-terrain skateboarding championship.
As part of the partnership, Campos will be the official coffee partner at the World Championship Finals in Salt Lake City, Utah. During the event, Campos Coffee will offer spectators and competitors its range of specialty coffees from a pop-up coffee cart on site.
To celebrate the event, Campos will release a specially roasted âVans Park Seriesâ blend in a limited-edition bag featuring the 2019 Vans Park Series artwork designed by artist Ben Horton. Hortonâs designs will also be on display at Campos
Coffeeâs US flagship store, Campos Roastery and Kitchen in Salt Lake City, during the championships. The venue will also cater the Vans Park Series official launch party on September 6.
Rachel Pullicino, Campos Coffee CMO, said the partnership was built on a shared commitment to promoting creativity, sustainability and ethical sourcing, and she was excited to be involved with park terrain skateboardingâs premier event.
âWe both believe in the power of doing good, using our value chains to create positive change in the world, so the partnership made a lot of sense,â Pullicino said. âSalt Lake City is our home in the US, and weâre thrilled to be taking part in such an iconic event. We canât wait to help fuel some of the worldâs best skateboarders and show off Ben Hortonâs incredible creativity to all our guests.â
Hortonâs artwork will also be featured on a limited-edition Campos Coffee x Vans Park Series MiiR Camping Mug which will be available from September 5.
Pullicino said the specially roasted âVans Park Seriesâ coffee blend had been developed by Campos Coffeeâs expert roasters and included some of the worldâs finest and freshest coffee varieties.
âVans is bringing together some of the worldâs best skaters for the Park Series, so weâve brought together some of the worldâs best coffees to complement them,â she said. âThe blend includes varieties from Colombia, Guatemala, and Kenya which give the coffee a sweet flavor full of chocolate, caramel and red fruit notes â weâre excited to share it.â
The final in Salt Lake City will bring the Vans Park Series World Championship Finals to American soil for the first time. Further cementing the seriesâ mission to grow skateboarding participation, Vans Park Series will support the ongoing development of the local skate community by donating the state-of-the-art Vans Park Series-certified skate facility to Salt Lake City following the championships. Vans Parks Series has also donated its skateparks to the cities of Montreal, Canada, and Chelles, France.
Justin Villano, Sr. Manager-Marketing-Action Sports North America at Vans, said the Salt Lake City World Championship Finals was the culmination of months of qualifying events spanning five countries and will feature the worldâs most talented park terrain skateboarders.
âVansâ purpose is to enable creative expression by encouraging the âOff the Wallâ spirit that comes from expressing your true self,â he said. âWhen it comes to creativity, whether on a skateboard or on a canvas, Campos Coffee is some of the best fuel to get the creative juices flowing.â