On June 21, 2019, Love Letters, a 15,000-square-foot limited run pop-up experience, opens at The Gateway in Salt Lake City and runs through Sept. 1, 2019. The exhibit is a collaboration between the lettering and animation studio So Mighty, founded by Becca Clason and Josh Clason, along with John Connors and Sophie Weichers, artists from last year’s wildly successful Hall of Breakfast.
The expansive Love Letters exhibit showcases art in the form of books, stories, words, and letterforms. The exhibit includes 15 site-specific works by world-renowned creators and local artists: Stefan Kunz (Switzerland), Craig Winslow (Oregon), Elizabeth Gray (Virgina), Joseph Alessio (California), Becca Clason (Utah), Ann Chen (Utah), Jill De Haan (Utah), Tayler Mitchell (Utah), Hayley Barry (Utah), Michelle Christensen (Utah), Jesse Draper (Utah), So Mighty (Utah), Fell Design (Utah), Tiny Art Show (Utah), and Everything Experience (Utah).
Participants of all ages are encouraged to explore the art within the 26 letters in our alphabet and their ability to help us say something meaningful when combined to create words. After entering through a hidden door in our colorful bookstore, guests can slide down the pages of a giant book, sneak around the side of an over-sided bookshelf to find a hidden Tiny Art Show gallery, climb on giant alphabet blocks, literally cover themselves with Walt Whitman’s words in Utah’s first and only light installation by Craig Winslow, read historic love letters by famous authors and mail a handwritten postcard.
“This exhibit serves as an empowering reminder to visitors that the words they speak and write each day are meaningful and can be used to tell stories and foster connection,” says John Connors, co-creator. “Love Letters believes that everyone has a story worth telling. Come write your Love Letter to the world.”
“We saw what this team can do when they brought the Hall of Breakfast and, most recently, the Letter West Conference to The Gateway. They bring any concept that you can imagine to life in a big, powerful way,” says Jacklyn Briggs Marketing Director for The Gateway. “We can’t wait to see how they bring words to life with this latest project. We know that it will be an experience worth checking out.”
Love Letters will be open from 2 – 8 p.m. daily. Tickets are available at www.lovelettersmuseum.com Admission is $16.50 for adults and $12 for children under 10. Children 2 and under are admitted free. Guests register for a specific start/entry time and can stay in the exhibit as long as they would like (typically 1.5 hours). Tickets will include entry to the exhibit, a custom-made pin, a hand stamped linocut art print, a postcard and postage to mail their own love letter anywhere in the United States.